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PRIVACY NOTICE

Privacy
Notice.

ANTROPA is a brand of DataSign S.A. de C.V. This notice covers the antropa.ai website and ANTROPA's contact channels, including its conversational assistants.

Data controller

In compliance with the Mexican Federal Law on the Protection of Personal Data Held by Private Parties, DataSign S.A. de C.V., with RFC DAT2110192V8 and address at Av. Acueducto 6075 A Local 4, Col. Puerta de Hierro, C.P. 45116, Zapopan, Jalisco, is responsible for collecting your personal data, its use, and its protection.

Personal data we collect

We collect personal information that you provide directly, including but not limited to:

  1. Full name
  2. Email address
  3. Phone number
  4. Payment and billing information

When you interact with ANTROPA's conversational assistants — for example our sales assistant, or our communication and follow-up assistant — we also collect:

  1. The content of the conversation you hold with the assistant
  2. The contact and organization details you provide during that conversation, such as name, role, company, email address and phone number
  3. The description of your need, project or request
  4. Technical session data, such as conversation identifier, date and time, language, and device or browser type

In addition, we may collect non-personal information through website analytics tools, such as cookies. The conversational assistants may use cookies or browser local storage to keep your conversation continuous.

Purposes of the collection of personal data

We collect your personal data to provide our services and products, including but not limited to:

  1. Custom software development for companies and organizations
  2. IT consulting services for advice and support in the use of information technologies
  3. Support and maintenance of computer systems
  4. Cloud services for data storage and management
  5. Cybersecurity for network and system protection and data recovery in case of security incidents
  6. Website and mobile application development for companies and organizations
  7. System integration to improve efficiency and business process automation
  8. Data analysis for informed and strategic decision-making

For conversations held with our assistants, the purposes are:

  1. Answering your commercial and technical enquiries
  2. Following up on your request, including later communication by email, phone or messaging
  3. Preparing proposals and quotations, and scheduling meetings
  4. Keeping the conversation history so your case can be continued
  5. Supervising and improving the quality and security of our assistants through human review

Those are primary purposes, necessary for our relationship with you. We may additionally process your data for the following secondary purposes, which are not necessary:

  1. Sending informational communications, content and news about our services
  2. Producing internal statistics and commercial segmentation

If you do not want your personal data processed for the secondary purposes, you may say so at any time by writing to privacidad@datasign.mx. Your refusal will never be a reason to deny you the services you request.

Conversational assistants and automated processing

Conversations with our assistants are processed by automated systems based on artificial intelligence, which may generate replies, summaries and follow-up reminders. These systems operate under human supervision: meaningful commercial decisions, as well as the preparation and acceptance of proposals, are reviewed and authorized by people.

Please do not share sensitive personal data, access credentials, card numbers or confidential third-party information with the assistants. If you need to send us information of that nature, write to hello@antropa.ai and we will point you to a secure channel.

Sharing of personal data

At DataSign, we do not share your personal data with third parties, unless necessary to provide our services and products or when required by law.

To operate the website and the conversational assistants we rely on technology providers acting as processors on our behalf — among them hosting, email and artificial intelligence services — which may be located outside Mexico. Those providers are contractually bound to process your data only under our instructions and to keep it confidential.

ARCO rights

You have the right to access, rectify, cancel, or oppose the processing of your personal data, as well as to revoke the consent you have granted for its use.

To exercise these rights, please contact us through the following means:

  1. In writing, by sending a request addressed to the DataSign Privacy Department, at Av. Acueducto 6075 A Local 4, Col. Puerta de Hierro, C.P. 45116, Zapopan, Jalisco, Mexico
  2. By email, by sending a message to privacidad@datasign.mx
  3. By phone, calling 3359800372

The procedure for exercising ARCO rights and revoking consent, as well as the deadlines, requirements and means for submitting the request, will be governed by the provisions of the Federal Law on the Protection of Personal Data Held by Private Parties and its Regulations.

Security and protection of personal data

At DataSign, we implement physical, technical, and administrative security measures to protect your personal data and prevent its loss, misuse, unauthorized access, or disclosure.

We also have security and privacy policies and procedures to ensure the protection of your personal data.

Changes to this privacy notice

We reserve the right to modify or update this privacy notice at any time to comply with legislative or jurisprudential developments, internal policies, new requirements for the provision or offering of our services or products, and market practices.

In case of any changes to this privacy notice, we will communicate them through our websites antropa.ai and datasign.mx, by email, or any other means we deem appropriate.

If you do not express your opposition to the processing of your personal data according to the terms and conditions of this notice, it will be understood that you have given your tacit consent.

Spanish version

A Spanish version of this notice —the official aviso de privacidad of the data controller— is available at Aviso de privacidad de DataSign ↗

Contact

Last updated: 14 September 2026.